That's something not everyone thinks this is a good thing. The worry about online dating comes from theories about how too much choice might be bad for you.
The idea is that if you’re faced with too many options you will find it harder to pick one, that too much choice is demotivating.
It’s harder to feel alone when you’re 23, because everyone is a potential partner.
But when you get to 40, most people your age are already settled down.
But the fear that online dating is changing us, collectively, that it's creating unhealthy habits and preferences that aren't in our best interests, is being driven more by paranoia than it is by actual facts.
I wondered to myself, is this what online dating has done to us?
In fact, by several measures, online dating has proved even more useful — both to individuals and society — than the traditional avenues it has replaced.
I spoke with Rosenfeld to hear more about his research, to learn about the ways in which the rise of online dating is defining modern love, and to talk about the biggest misconceptions people have about online dating.
(For gay couples, it's more like two out of every three).
The apps have been surprisingly successful -- and in ways many people would not expect.
I think these things are definitely characteristic of modern romance.